CommercialFleet

CASS partners with The Driving Doctor to improve LCV driver safety

The Driving Doctor CEO Paul Ripley

Cable and Splicing Services (CASS) has partnered with The Driving Doctor to improve the safety and behaviour of its LCV drivers.

The Driving Doctor will provide a driver behaviour improvement software programme for CASS’ 150 drivers operating light commercial vehicles.

The product was developed over a number of years by chief executive Paul Ripley (pictured).

It delivers driver coaching and feedback campaigns, which support corporate compliance responsibility and risk management.

Cable and Splicing Services’ managing director Mark McKinney said: “We have some important telematics data from our vehicles but we were very keen to better manage our driver risk and working with The Driving Doctor we will be better able to mitigate our corporate responsibilities.

"It will be a massive step forward for us in our quest for better and safer driving in our fleet.”

Ripley said: “CASS are an extremely safety conscious company and already with telematics in place, it allowed us to provide the company and their drivers with a perpetual supply of education based on the telematics data capture.

“Our software platform provides proactive, evidence based, targeted coaching messages, interactive intervention campaigns and safety support programmes, all delivered online, direct to the driver.”

 

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