CommercialFleet

Volkswagen Commercial Vehicles UK appoints Carl zu Dohna as new brand director

Carl zu Dohna has been appointed as brand director for Volkswagen Commercial Vehicles in the UK, with effect from September 1, 2014.

He succeeds Alex Smith, who assumes the position of brand director for Volkswagen Passenger Cars.

Dohna, 44, is a sales and marketing expert who has a wealth of experience in developing international markets.  He is currently international sales director for Volkswagen Commercial Vehicles in Hanover, a position he has held since 2013. 

Since joining Volkswagen Commercial Vehicles in 2000, he has fulfilled a number of high-profile roles including general manager for international sales and area sales manager for South Africa and the Americas.

Dohna said: “The UK ranks as the second-largest market worldwide for Volkswagen Commercial Vehicles and its growth over the past three years has been extremely impressive.  I really look forward to continuing the excellent work undertaken by Alex and his team.”

Paul Willis, managing director of Volkswagen Group United Kingdom, said: “I am delighted to be welcoming Carl in to the business. He brings with him extensive international experience and an unrivalled knowledge of the commercial vehicle industry.

“Volkswagen Commercial Vehicles celebrated record sales and market share last year and the brand has now cemented its position as the number two light commercial vehicle manufacturer in the UK - this is an exciting time for Carl to join the business.”
 



Leave a comment for your chance to win £20 of John Lewis vouchers.

Every issue of Fleet News the editor picks his favourite comment from the past two weeks – get involved for your chance to appear in print and win!

Comment as guest


Login / Register

Comments

  • A King - 28/01/2015 23:29

    Carl great CV, what about sorting all the design faults in the Transporter T5.1?

    EGR valves to start with and supply of replacements? Chipping paint, rust, Driveshafts made of toffee to name a basic few?

    Reply as guest

    Login / Register
What's the tax liability on my van?

Calculate the BIK tax on any van on sale today with our van tax calculator

Track down the cheapest forecourts

Find the cheapest forecourts in your area with our van fuel price locator

How green is your van?

Check out the CO2 emissions for new vans with our CO2 calculator?