CommercialFleet

Isuzu deliver 4000 D-Max pickups in 2013

Isuzu is projecting deliveries of 4000 D-Max pickups this year, a 50% increase on 2012.

The UK also retains its spot at the top of the league table among all of the European Isuzu markets.

Isuzu UK has enjoyed four years and 272 per cent of growth since 2009.

To date Isuzu has sold 3900 of its D-Max pick-up across the UK during 2013 – a record for the brand. While the final tally will be announced in early January, the projected sales of 4000 represents a 50 per cent increase versus the same period last year and comfortably surpasses the company’s own initial target of 3,500 target for the year.

Isuzu’s record-breaking sales performance in the UK has ensured it remains the number one market in Europe and well ahead of next biggest markets, Turkey and France.

William Brown, general manager at Isuzu UK, said: “More consumers than ever want a pick-up that offers great looks, refinement, outstanding value and class-leading attributes, whether they’re private or fleet buyers. The increase in the braked towing capacity to 3.5-tonnes was further demonstration of the D-Max’s all-round abilities and we’re set to widen its appeal further in the near future.”

“Next year is going to be another exciting period of growth for Isuzu as we look to maximise new opportunities, continue developments to make the road-going pick-up even more desirable, and engage in new off-road performance activities that will test the ruggedness of an Isuzu D-Max to the maximum.”

 



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