Roger Bullivant reduces dangerous driving with Lightfoot technology

Roger Bullivant (RB) has announced its reduced dangerous driving and vehicle idling and increased miles per gallon (MPG) with the adoption of Lightfoot technology.

The in-cab technology installed across RB’s fleet of 150 vans and commercial vehicles has helped reduce poor or dangerous driving and has reduced vehicle idling by 7%, according to Lightfoot. The technology has also increased MPG by 8%.

RB introduced Lightfoot to reduce accidents, improve the wellbeing of staff and to cut emissions, helping to reduce the impact of its fleets on the environment.

Anthony Franklin, group fleet manager at RB, said: “With the help of the Lightfoot app employees can see how a small, real-time change in driving style can have a positive impact. This isn’t restricted to improving air quality. We have seen an overall increase in performance.

“During the Blind phase of the Lightfoot trial (where Lightfoot baselines fleet performance), just 46% of our staff achieved the Lightfoot Elite Driver score - where the biggest savings in fuel and reductions in emissions occur. Today, over 90% of our drivers hit that Elite Driver standard.

"This improvement in driver scores coincided with a 50% reduction in harsh events such as braking, accelerating and cornering, helping to improve the wellbeing and safety of our staff. On top of that MPG is up 8% too, thanks to our employees embracing the system.”

According to Lightfoot, in-cab driver feedback helps drivers achieve greater efficiency from their vehicles. It also has the potential to reduce harmful emissions and at fault accidents and wear and tear.

The dashboard display device uses live engine data to provide real-time visual and audible feedback to drivers. Lightfoot provides drivers with an app that gives them insight into their performance and score, along access to competitions that drivers can opt in to enter as soon as they achieve Lightfoot’s ‘Elite Driver’ standard.

Mark Roberts, chief executive officer at Lightfoot, said: “Drivers at RB have really embraced Lightfoot. The onboard assistance and verbal feedback from the in-cab device - including end of journey scores - has encouraged drivers to change the way they drive, becoming smoother, safer and more fuel efficient.

"That paired with the app, which shows how individuals are performing against their peers and gives elite drivers the opportunity to win cash, tech and consumer prizes, has made smooth driving fun, competitive and rewarding.”

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