Purity Brewing Company adds third Fuso Canter to its fleet

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Warwickshire-based Purity Brewing Company operates five trucks and is gradually replacing them all with Fuso Canters.

It uses the 7.5-tonne trucks to deliver beer to pubs, restaurants and other customers within a 70 miles radius.

Finished in silver, Purity’s Canters are fitted with curtainside bodies by Fred Smith & Sons, of West Bromwich. Like its two predecessors, the latest arrival is a 7C15 model and powered by a 3.0-litre common-rail turbo-diesel which offers 370Nm of torque.

In line with the company’s commitment to producing high-quality beers in a natural and sustainable way, Purity specifies its Canters’ Comfort day cabs with roof-mounted wind deflectors and collars. These air management kits help to maximise mpg returns and thereby reduce emissions, particularly on longer runs, while also further enhancing the trucks’ appearance.

The trucks offer a carrying capacity of around 4,000kg, at least 1,000kg more than a conventional 7.5-tonner. Not only does this enhanced productivity translate into highly competitive running costs, but it also complements the operator’s environmental profile by restricting the number of road miles its vehicles travel.

Logistics manager Ian Back said: “The Canter’s great strengths are its body and payload allowance, which we make full use of, and its outstanding reliability. We bought our first a couple of years ago and it hasn’t missed a beat. This robust engineering and build quality have proved invaluable in enabling us to meet our delivery commitments to customers.

“The Canters are returning at least three or four miles to the gallon more than the trucks we were using previously, while the fact that we seem to be getting through fewer tyres these days would suggest that they’re also lighter on their feet.”

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