Watson Fuels to distribute Esso Diesel Efficient in new partnership

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Watson Fuels has announced a partnership and distribution agreement with Esso for premium grade diesel fuel - Esso Diesel Efficient.

The advanced fuel formulation has been engineered to “lower emissions as well as enhance the performance of heavy-duty and light-duty on-road fleets”.

Esso UK’s commercial sales manager Graham Green said: “Getting greater fuel efficiency from your fleet is crucial to the financial success of your business. That’s why we developed Esso Diesel Efficient fuel.”

In independent testing, carried out at Millbrook Proving Ground, Esso Diesel Efficient fuel showed reductions in emissions, including an average 10% reduction in harmful NOx emissions, 22% reduction in particulate matter emissions and 2.8% reduction in CO2*.

The new product is available through Watson Fuels from five Esso supply terminals in the UK – West London, Birmingham, Purfleet, Avonmouth and Hythe.

The fuel provider hopes the product will appeal to fleets as it has been found to lower fuel consumption, compared to Esso’s other offerings, by an average of 2.8%.

Watson Fuels’ managing director Bob Taylor said: “Watson Fuels is constantly looking to innovate and ensure that our customers have access to the highest-performing fuel solutions on the market. We’re delighted to partner with Esso and lead the way with premium fuel.

“Esso Diesel Efficient fuel is a natural next step for Watson Fuels’ product stable, as the business continues to invest in customer experience and product leadership.”  

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