Dibs Distribution has implemented Maxoptra dynamic delivery management and route planning software to drive efficiencies.

Making around 1,500 deliveries a week to fast food outlets across England, Scotland and Wales, Dibs hopes to reduce its mobile operating costs with more efficient route planning and delivery scheduling and improve customer communications.

Dibs Distribution’s transport director Toby Payne said: “We had been operating the same fixed routes for a number of years simply tagging new customers, as they came on board, to the existing schedules produced by our previous solution.

“While this worked to a degree, as our business has expanded, we realised that fixed routes may not be the most efficient and effective.” 

“Maxoptra allows us to be flexible and responsive to our customer’s needs,” continued Toby Payne.

“We can add and remove deliveries from a route depending on customer orders, tweak routes to take into account special requests and vehicle capacities and add new customers and routes all with just a few clicks.

"Maxoptra is also helping us improve customer service with automated messaging and continuously updated ETA notifications.”

Dibs operates a fleet of specialist temperature controlled, dual bunk head trucks equipped with satellite vehicle tracking and sleeping facilities for drivers.

The Dibs distribution network operates daily throughout England and Wales with weekly deliveries to Scotland. 

The implementation of Maxoptra, to replace a previous routing software solution, supports Dibs’ corporate aim of providing exceptional levels of customer service through a fully managed distribution and transport operation.

“Not only does Maxoptra allow us to dynamically manage our distribution and transport operation to maximum effect it also was easy to implement, easy to integrate within existing workflows and offers a flexible, value for money rolling contract,” said Payne.