Commercial vehicle contract hire company Prohire has secured the Government-recognised Customer Service Excellence Standard (CSE Standard).

Taking 12 months to complete, the CSE Standard provides companies with a practical tool for driving customer-focused change through rigorously examining policies and procedures.

Assessed across five key areas, including customer insight, culture and quality of service, Prohire has worked closely with employees, suppliers and customers to ensure its policies and procedures are customer-driven.

Dave Barlow, group managing director at Prohire, said: “Good customer service is a 360^o process – a continual partnership between customers, employees and suppliers.

"If you get your customer relationship right, it leads to repeat business, loyalty and recommendation. 

"Being the first in the commercial vehicle hire sector to receive this customer service excellence standard has set an industry benchmark and is testament to Prohire’s culture and commitment to always deliver beyond expectation.”

As part of the assessment, a group of Prohire’s suppliers and customers were randomly selected and interviewed, with many commenting on the company’s quality of consultation and engagement.

Barlow added: “We continually review our policies and create new systems to improve the customer journey. We are delighted with this outcome.”

Formed in 1997, Prohire provides commercial vehicle contract hire and fleet management solutions to both local and national customers across the UK.